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Moronacity Moronacity
TUESDAY, MARCH 18, 2025  ·  EDITION NO. 1,284 Get the Daily Dish

The Topics Index  ·  Updated weekly

Six verticals. One newsroom that refuses to flatter you.

Housing, Money, Culture, Transit, Careers, Data — the desks that keep 1.8 million city dwellers a little less lied to every week. Browse what we cover, then pick the inbox that pays for itself.

The Six Desks

Pick a vertical. We probably wrote something you'll argue with.

Every desk is staffed by named editors, publishes on a weekly cadence, and ships at least one original data story per month. No SEO sludge, no syndication, no "10 things" lists — just reporting.

A walk-up apartment building in Brooklyn with weathered fire escapes and faded rental signs.

The desk most readers arrive through

Housing

Rent reports, lease law, tenant rights, the Rent vs. Regret calculator, and the landlord exposés that get forwarded in group chats. Updated every Tuesday and Friday.

  • 184 stories in 2024
  • 87 metros tracked weekly
  • Editor: Marcus Tran
Browse Housing →
A printed monthly budget worksheet on a desk with a red pencil, coffee, and a phone.

Paychecks, taxes, and quiet scams

Money

Salary transparency reporting, cost-of-living dashboards, gig-worker math, and the fine print on every "fee-free" app.

Browse Money →
A small independent bookstore window glowing onto the sidewalk at dusk.

What your city is arguing about

Culture

Long reads on the restaurants that opened and closed, the venues that survived, and the cultural fights that actually mattered this year.

Browse Culture →
An empty subway platform with a passing train captured in motion blur.

How you actually move

Transit

Fare-cap reporting, bus lane battles, e-bike policy, and the agency budgets nobody reads but everybody rides.

Browse Transit →

Careers

Layoff trackers, hiring data, and the recruiters who keep emailing you.

Weekly layoff dashboards across 14 industries. Career-coach takedowns. The WFH data nobody else is charting.

Open Careers →

Data

The City Cost Index, the Rent vs. Regret calculator, and the methodology behind both.

Every dataset we publish, downloadable, with footnotes. Plus the four dashboards that 240,000+ readers use to plan moves.

Open the Index →

By the Numbers

What "subscribing to Moronacity" actually delivers.

No "trusted by millions." Specific figures, refreshed quarterly, with the methodology linked on every chart.

1.8M

Monthly unique readers

Verified by Similarweb, December 2024. Audience skews 25–40, college-educated, urban.

412K

Newsletter subscribers

Across four weekly editions. Average open rate 38.2%, top 2% of Substack-adjacent publications.

87

U.S. metros in the City Cost Index

Rent, groceries, and transit refreshed every Tuesday. Origin dataset cited by NPR and Bloomberg.

6:42

Average on-page time

Nearly 3× the publisher-category median. Readers finish what we publish.

Latest Across the Desks

Fresh reporting, filed this week.

Four new pieces from four different verticals. Each one is a story you'd pay for if we put it behind a paywall — we don't.

A hand holding a smartphone showing a banking app balance, with a blurred apartment interior behind.

MONEY  ·  6 DAYS AGO

"High-yield" is doing a lot of work in those 4.35% savings ads

We compared every nationally advertised high-yield savings account against local rent inflation in 71 metros. In 58 of them, the real return was negative. Here are the seven accounts that actually beat housing costs.

Browse the full archive across all six verticals →

From the editor's desk

Why six verticals, and not twenty.

When we started Moronacity in 2017, we launched with eleven sections and quickly realized we could staff maybe four of them properly. So we collapsed. Housing and Money stayed because that is what readers emailed about. Culture stayed because it was the only one our founding team could write with authority. Transit, Careers, and Data came later, each one because a specific reporter agreed to build it from scratch.

The rule we follow is simple: a vertical lives as long as we can publish at least one original, footnoted story in it per week. If we can't, we shutter it and tell readers why. Lifestyle did not survive that test. Pets did not survive that test. We do not run a vertical we cannot honestly staff, and we will not pretend otherwise.

If you're new here, the two desks most readers start with are Housing — it is the newsletter's highest-converting section — and Data, because the City Cost Index is the thing our readers actually forward. Everything else, treat as a library you dip into.

— Jenna Wexler, Editor-in-Chief
Brooklyn, NY  ·  Founded 2017  ·  18 full-time staff

The Daily Dish

One email. Six desks. Zero paywall.

Every weekday morning we send a short, opinionated summary of what the Housing, Money, Culture, Transit, Careers, and Data desks are publishing. Free, 5-minute read, easy to unsubscribe.

We send 5 newsletters a week. No tracking pixels, no sponsored listicles, no "partnership content." Reader-supported since day one.